The market expansion in North America is the most recent and strong investment of the Company. The inclusion of new routes – Toronto, Boston and New York (JFK) – the frequencies reinforcement, the established partnerships with JetBlue and United Airlines, the marketing campaigns and the rebranding to TAP Air Portugal are a proof of that.
Meet here TAP’s faces in North America, in an occasion that couldn’t be any more typical – the Halloween – and read what they have to say about the Company’s growth in that region.
Sales Managers (left to right): Rakan Damra, Fernanda Ottavio, Luis Lourenco, Ana Paula Coelho, Susan Iannuzzelli, Carlos Paneiro, (not pictured: Nuno Puim and Lilian Vieira)
Ana Paula Coelho: “We are living exciting times in our Delegation. The expansion of our gateways, the improvement of our product, is making my job, of selling and promoting TAP, a very pleasant/rewarding task. After 28 years in the company, to see in NYC hundreds of Taxi tops and a billboard in Times Square with TAP Air Portugal logo/advertising has brought tears in my eyes. Finally TAP is getting in the radar of the Americans. It really makes me so happy and so proud to be part of this great Company, and I am looking forward to what it comes next.”
Agency and Group Help Desk (left to right): Lydia Da Cruz, Teresa Motino, Candace Carvalho, Wesley Silva, Irene Monteiro, Susana Caetano and Isabel Barbosa
Candace Carvalho: “There has been a lot of changes with TP over the last year including new exciting products like the Portugal Stopover, great fares, new planes and destinations. Agencies are a big portion of our sales so we help them understand our products so that they can better inform and assist our customers.
Wesley Silva: “With the recent expanding growth of TAP, it has been great being able to witness us reaching new people and new markets. As part of sales, we can help the travel agencies in welcoming passengers on the first step in this experience.”
Talk to us USA (left to right): Carla Da Silva, Gloria Melo and Joana Mendonça Branco
Joana Mendonça Branco: “Receiving and resolving customer complaints is perhaps one of the most important components for the success of TAP Air Portugal especially as our market grows and we transport more passengers. When a passenger submits a complaint, they allow us the opportunity to make our wrongs right and motivates passengers to fly our airline again and recommend it those they know. Working in Customer Relations is satisfying especially when we are able to correct our mistakes and allow the passengers´ experience with TAP to be a memorable one. "To keep a customer demands as much skill as to win one."
Gloria Melo (translation): “I really enjoy working in TAP Air Portugal, not only because it is a story of success in the history of commercial aviation, but also because it still is the Portuguese flag in the highest mast. The customer service is a delicate area and requires a lot of attention and work, but the biggest reward are the comments of the passengers that are thankful and stay faithful to TAP, promising to return.”
Marketing (left to right): Fernanda Ottavio, Helena Barbosa, Jennifer Couto and Samantha Coelho
Samantha Coelho: “There is nothing more rewarding then to see the TAP Brand grow in North America. There is so much competition in the United States that we have to be both strategic and creative. What sets TAP apart is that all of us here genuinely love the TAP brand, truly believe the TAP message, and are passionate about promoting Portugal.”
Accounting and Administration (left to right): Luísa Antunes, Barbara Brandão, RoseAnn Holewinski, Carlos Paneiro, and Patrícia Jesus
Luísa Antunes: “I enjoy and love my diversified and challenging work, because it contributes to the positive success of TAP and also the happiness of some passengers. That makes me feel very satisfied and very happy!”